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Your privacy, clearly explained
This policy explains what data 90MPH CLUB collects, why we use it, when it may be shared and the choices available to you.
01
Overview
This Privacy Policy describes how 90MPH CLUB (the “Site”, “we”, “us” or “our”) collects, uses and discloses your personal information when you visit our website, purchase our cricket products, use our services or otherwise communicate with us (collectively, the “Services”). “You” and “your” mean any customer, visitor or other person whose information we process.
Changes to this policy
We may update this policy to reflect changes to our practices, technology, Services or legal obligations. We will publish the revised policy here, update the “Last updated” date and take any additional steps required by applicable law.
02
Information We Collect
The information we collect depends on how you interact with the Services.
You provide
- Name, email, phone and delivery address
- Billing, shipping, order and payment-confirmation details
- Account and authentication information
- Product reviews, enquiries and support messages
- Marketing preferences and competition entries
Collected automatically
- Device, browser and network information
- IP address and approximate location
- Pages viewed, clicks and shopping activity
- Cookie and similar technology data
- Email and advertising interactions
From third parties
- Shopify and store-support providers
- Payment and fraud-prevention services
- Delivery and fulfilment partners
- Analytics and marketing partners
- Connected social or sign-in services
Payment-card details are handled by authorised payment providers. We generally receive confirmation and transaction information rather than complete card details.
03
How We Use Your Information
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Orders and servicesProcess payments, fulfil and deliver orders, manage returns, exchanges, accounts and service notifications.
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Customer supportRespond to questions, resolve order issues and maintain our relationship with you.
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Store improvementUnderstand how the Site is used, personalise your experience and improve products, content and performance.
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MarketingSend promotions where permitted, measure campaigns and show relevant advertising. You can unsubscribe at any time.
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Security and complianceDetect fraud or malicious activity, protect our users and rights, enforce our terms and comply with legal obligations.
04
Cookies & Similar Technologies
We use cookies, pixels and similar technologies to operate the store, remember preferences, keep accounts and checkout secure, understand Site performance and—where permitted—support advertising. Shopify’s cookie information is available at shopify.com/legal/cookies.
You can remove or block cookies through your browser settings, although parts of the Site may no longer work as intended. Where our Site recognises a legally valid Global Privacy Control signal, we treat it as an opt-out request for the associated browser or device as required by applicable law.
05
How We Disclose Information
We may disclose personal information where reasonably necessary for the purposes described in this policy.
| Recipient |
Reason |
| Shopify and technology providers |
Store hosting, account functions, analytics and technical operations |
| Payment and fraud providers |
Payment processing, authentication and transaction security |
| Delivery and fulfilment partners |
Shipping, tracking, returns and customer service |
| Marketing and advertising partners |
Campaign delivery, measurement and relevant advertising, subject to your choices |
| Professional advisers and authorities |
Legal compliance, claims, audits and protection of rights |
| Corporate transaction parties |
A merger, financing, acquisition, reorganisation or sale of business assets |
We do not use or disclose sensitive information to infer characteristics about you. Depending on applicable law, certain advertising disclosures may be considered a “sale”, “sharing” or targeted advertising, and you may have the right to opt out.
Third-party websites
Links to third-party platforms are provided for convenience. Their practices are governed by their own policies, and we are not responsible for them.
06
Your Privacy Rights
Depending on where you live, you may have rights to:
Access or knowCorrectDeleteReceive a portable copyRestrict processingWithdraw consentOpt out of sale, sharing or targeted adsAppeal a decision
Rights are not absolute and may be subject to legal exceptions. We may need information to verify your identity or an authorised agent’s authority. We will not discriminate against you for exercising a privacy right.
Marketing choices
You can unsubscribe using the link in a promotional email. We may still send non-promotional messages about your account, order or support request.
Children’s data
Our Services are not intended for children, and we do not knowingly collect their personal information. A parent or guardian who believes a child provided information may contact us to request deletion.
07
Security & Retention
We use reasonable administrative, technical and organisational measures designed to protect personal information. No security measure or internet transmission is completely secure, so please do not send sensitive information through insecure channels.
We retain information only as long as reasonably necessary to maintain accounts, fulfil orders, meet tax and legal obligations, resolve disputes and enforce agreements. Retention periods vary according to the information and applicable requirements.
08
International Users
Your information may be transferred, stored or processed outside the country where you live by us or our service providers. Where required, we rely on recognised safeguards such as adequacy decisions or approved contractual protections.
Complaints
Please contact us first if you have a concern. Depending on where you live, you may also complain to your local data-protection authority or appeal a decision concerning your request.
